Bring the energy of New Orleans to life by blending football and the city’s iconic culture. This concept highlights the unique flavor of NOLA while tying in Scott Hanson’s expertise and Xfinity’s branding.

• Visual Style: Vibrant and celebratory with Mardi Gras-inspired colors (purple, green, and gold). Incorporate jazz-infused motion graphics with trumpets, beads, and fleur-de-lis elements.

• Setting: Xfinity Studio decked out like a New Orleans street party, with props like Mardi Gras masks, jazz instruments, and banners.

• Graphics:

  • "Head-to-Head" graphics styled like a vintage street sign with New Orleans flair.

  • Transition wipes featuring jazz musicians or Mardi Gras parades to maintain energy.

Special Feature: Introduce a “Lagniappe Moment” (a New Orleans tradition meaning “a little extra”) during each match—like a surprise twist or challenge that gives players an edge or a hilarious handicap.

Celebrate the unique “mix” of personalities, competition, and football passion that defines the Bayou Blitz. This theme ties Madden, football, and New Orleans culture together in one flavorful package.

• Visual Style: A “gumbo pot” aesthetic with swirling animations blending football icons (helmets, game controllers, footballs) and New Orleans staples (shrimp, saxophones, beads).

• Setting: Create a mock gumbo station for Scott Hanson to “cook up” the matchups, adding spices labeled as humor, strategy, or rivalry.

• Graphics:

  • Players introduced with custom “recipe cards” listing their Madden strengths and playful personal traits.

  • “Cooking up the competition” as a transition wipe animation with gumbo ingredients swirling together into the next scene.

Special Feature: Each player pair gets a “spicy challenge” where they must complete an in-game task with an added New Orleans twist (e.g., controlling the game with a Mardi Gras mask on).

Crown the kings of competition in New Orleans, blending royal pageantry with the intensity of Madden football.

• Visual Style: Royal Mardi Gras aesthetics with crowns, scepters, and regal purple and gold tones.

• Setting: Xfinity Studio transformed into a “Bayou Throne Room,” where Scott Hanson declares the matchups with pomp and ceremony.

• Graphics:

  • Each matchup intro features a royal decree scroll with stats and smack talk.

  • Transition wipes with a crown “passing” from one player to the next.

Special Feature: After each match, the winning pair is crowned with themed “royal” titles like “King of Trash Talk” or “Sultan of Swag.”

Tie into New Orleans Saints fan culture with the iconic “Who Dat” chant and energy, while celebrating Madden gameplay.

• Visual Style: Bold black and gold with football and New Orleans Saints-inspired graphics.

• Setting: The Xfinity Studio is styled like the Superdome, with fans and “Who Dat” signs in the background for atmosphere.

• Graphics:

  • Each player duo is introduced with a mock “game day roster” styled like the Saints' starting lineup.

  • Transition wipes featuring a fan wave or chant.

Special Feature: Introduce a "Who Dat Highlight Reel" at the end of each match, spotlighting the best moments (and bloopers).

Emphasize the competitive nature of the Madden matchups with a title and concept that lean into intensity, while still celebrating the fun of New Orleans.

• Visual Style: Edgy and bold, with a mix of street art and Bourbon Street neon lights.

• Setting: The Xfinity Studio decked out as a Bourbon Street venue with street signs, brick walls, and neon lights.

• Graphics:

  • Player profiles as “fight posters” with dramatic poses, stats, and playful nicknames.

  • Transition wipes with simulated “cracks” and sound effects like a football hit.

Special Feature: A “trash talk timer” during pre-game interviews, where players are given 30 seconds to talk smack in the most creative way possible.

Lean into the Mardi Gras tradition of “krewes” (groups who organize parade floats), turning the Madden matchups into a parade of talent and competition.

• Visual Style: Bright and festive with confetti explosions, parade floats, and a party atmosphere.

• Setting: The Xfinity Studio styled like a Mardi Gras float, complete with beads, masks, and football-themed props.

• Graphics:

  • Matchups introduced as part of a “Bayou Parade” with custom-designed “floats” for each duo.

  • Transition wipes featuring confetti bursts or bead tosses.

Special Feature: Each duo designs a celebratory “float” that represents their style and personality.